Muchas veces nos sucede que necesitamos contar con nuevas ideas para aplicar en distintos campos. Cuando más urgencia tenemos de producir ideas, la mayoría de las veces nos gana la ansiedad, el stress, la desesperación, y además si no conseguimos la idea, nos sentimos frustrados.

De entre las varias técnicas para producir ideas, en esta oportunidad nos fundamentaremos en la desarrollada por James Webb Young en 5 etapas.

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